Backlinking: The Most Important Strategy for Backlinking
Every web developer knows the importance of content. With millions of sites competing for traffic, having the best content – organized text full of substance and coherence – is a must. However, other developers contend that there is another element more important than content. Backlinking, as they say, is a direct and secure way of building a new website’s traffic .
Owing to these needs, one might get confused on which to concentrate his efforts on; is it content or backlinking? Taking a look at the SEO demands, there are a lot of things that must be put into consideration which all can be channeled back to keyword rich content and building adequate backlinks
Does content still matter or are backlinks the more, if not the most, important? To find the answer, let us first define and identify the differences between content and backlinking?
What is content?
Content, or Web content, is the body of a website. It is the visual or textual element encountered by users that can either be text or multimedia, such as images, sounds, or videos. We shall focus on textual or written content for the purpose of this discussion.
Textual content should give readers a clear idea of what your website or page is all about. It must be unique and original to take hold and most importantly retain the attention of the readers. Copied-and-pasted information is not allowed. Writing for web is much different than writing for other forms of media, such as print. Unlike print, Web content should be written in a way which can be universally understood, since the Web is an international resource.
What is a backlinking?
Backlinking is similar to hyperlink which leads users to your site from another website or any other internet page. Backlinks, or inbound links, can be a product of a mutual agreement between two or more web developers. In this setup, each developer agrees to feature a link of the other’s website on each of their respective pages.
With every click on the backlink comes a vote tallied by search engines. More clicks mean more votes, thus the better ranking in popular search engines such as Google. Aside from bringing direct traffic, backlinking also bring link juice or PageRank votes for every high quality site that links back to your site.
With apparent and quantifiable results when using backlinks, other web developers and content managers give more focus on this element.
So where does content place in all of this?
This is why the first step to any lasting and successful backlinking strategy has to include providing something useful and of good quality Content
Content is still king -Good Content Produces More Backlinks
The first and most important backlinking strategy that anyone should be using is this: Put Up Good Quality Rich Content On Your Site.
Despite the appealing advantages of backlinks, content is still king. Why? Because backlinks will come automatically WITH quality content. No web content manager would agree to feature a backlink of your site if its content is poorly written.
To illustrate, here is an example. Website A and website B feature the same niche topic in their content. Website A, still relatively new and looking to improve its page ranking, would like to get high quality website B to link back to one of their pages. How can the new website make the high quality website agree to this setup? Through equally high quality content, of course. Website A can offer nothing to website B except substance. Content is not only king, but key as well.
Content is more important. .If you provide some useful information to your content, readers then they will automatically give you backlink. Google love content not backlinks.If you can post quality keyword Rich content you will obviously going see your site at the top of search engines
Contents vs backlinks both play a very important role in improving the traffic of your website. There should be a balance between these two elements, as well as other elements that can help your site land on the first page of Google
So, Until you have at least a little content on your new site you have nothing to be “backlinked”.
Easther Sudharta Online Business & Marketing Coach, Indonesian born, Aussie IT Coordinator with passion for travel & teaching you to develop your Online Game Plan to achieve your financial & lifestyle goals. Join her and her team here to start developing your Online Game Plan
Easther Sudharta Online Business & Marketing Coach, Indonesian born, Aussie IT Coordinator with passion for travel & teaching you to develop your Online Game Plan to achieve your financial & lifestyle goals. Join her and her team here to start developing your Online Game Plan
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Great tips, I see it simply has sharing your content in an efficient way.
Alecia recently posted..Empower Network vs. MLSP (MyLeadSystemPro)
Great content. I was always worry about the difference between both because as you said, both are important. One without the other doesn’t work. Many people get confused when tried to convince that if you don’t uses Backlinking you are lost. But I thought as you said, that a good content brings you the Backlink. Thanks for this cleared statement.
Piedad recently posted..The True Meaning ThanksGiving Give Thanks…
Hi Piedad,
this was the reason I created this contest, was to answer a question from one of my readers
thanks for visiting and commenting, I hope to see you more here.
I agree with you. Content is always king. Although both of them is important, having quality content is where everything should start with. Once you produce quality content, you are sure to entice and attract people who are interested in your niche and you can get backlinks.
Hello Easther,
Good post. You definitely need both great content and backlinks working together. It can sometimes be a little difficult to know what amount of time to dedicate to each activity.
However, you are 100% correct. If you don’t have great content, then there’s little point in putting much effort into getting backlinks.
Hamish recently posted..Amazon’s Kindle DX Deal – Too Good To Be True?
Absolutely, 100% right on the money
In my field, I see so many internet marketers talking about the latest backlinking schemes that can be used to “trick” Google, but there’s no long-term value in these techniques. One small change to the algorithm could result in all of this effort going to waste.
Publishing great content that people want to share and link to will always be the best strategy for getting your site noticed in the search engines.
Sarah Russell recently posted..Sarah’s Corner – November 2011 in Review
Hi Sarah,
thanks for visiting and commenting
hope to see you more here..”_”
This is a great article Easther – backlinking is something that confuses many people and you’ve provided a great explanation of how it works and why it’s good for you – thank you !
Karen Glover recently posted..5 Basic Steps How To Set Up a Simple Website
Hi Karen
you’re most welcome
Thanks for this posts, its not a wise thing to relax on your content because you have backlinks coming in, this is a very good reminder.
Godwin Okoduwa recently posted..One reason to be happy and grateful to God
Hi Godwin
that’s right you’ve got to be consistent and keep that momentum going to create your content on a daily basis.
This post is right on the money Easther.
Nathan Gonzalez recently posted..5linx Scam? What People Aren’t Telling You
thanks Nathan
I am working on building my backlinks. Content is definitely the key to getting yourself heard. Not only is great content important on your own site (so that people will keep coming back to your site), but it is also important in the guest posts and articles that you write for other sites. Thanks for sharing this great post!
Grady Pruitt recently posted..I’ve Reached My Goal… Now What?
Great article
Thank you Easther
Hi Raphael
You’re most welcome! thanks for visiting
Thank you for another wonderful post. Where else could anyone get that type of information in such a perfect way of writing? I have a presentation next week, and I am on the look for such information,
Hi Mike,
You’re welcome and thank you for your kind words!.
cheers
Easther